Editor's Note: This entry was written yesterday afternoon
Written By: Steve Macy, NM State Associate Athletic Director
I am excited about watching tonight’s game at Fresno State on AggieVision. Fresno State is one of the few teams in the league that can match our athleticism, so it is always a tough assignment. I also hope we continue our winning ways to make a dent in the attendance issue we have been having.
I spent most of the day on Tuesday talking to various people in the community. Some go to games; some do not. I was trying to get a better sense of what is keeping fans away. It was a long list and some mentioned several things, some mentioned one or two.
This year, we have broken revenue records in very sport that we sell tickets to, except men’s basketball. So, we know that our plans and execution have been successful. We knew that we needed a new way to sell football and we succeeded. We knew that families were to key to growth in volleyball and women’s basketball and we have seen a dramatic difference in those two sports. We knew that soccer was special to this region and we created an attractive season ticket offer to get people introduced to collegiate soccer. Even the AggieCountry Pass saw dramatic growth this year.
Then I see our continued issue with attendance in men’s basketball and wonder what the missing piece really is. Truth is it appears to be something different for each person.
So, we have changed directions. We will continue to promote special deals and various promotions, but our main focus will be to tell people to jump on the bandwagon. While we wish people were fans no matter what the team is doing, the truth is we need the fans back now. If that means they are bandwagon fans, then so be it. We want you back in the door. Let us entertain you. Let the team impress with their intensity and style of play. Come back and give us a chance.