NM State Announces New Partnership With Under Armour

Written By: NM State Athletic Dept.

LAS CRUCES, N.M. - New Mexico State University and Under Armour, Inc. (NYSE: UA) announced a new partnership agreement. The Baltimore-based global leader in performance footwear, apparel and equipment will become the official outfitter of NM State Athletics beginning July 1, 2016.

As part of the multi-year agreement, Under Armour will provide on-field and training gear for 16 Aggie varsity sports. Additionally, Under Armour will outfit members of the athletic department including coaches and staff.

"This long-term agreement aligns NM State with the most innovative global performance brand in sports today," said NM State Director of Athletics Mario Moccia. "The Under Armour brand is one of the most recognizable on the field and it's a testament to the NM State brand that we can partner with such a great company."

"New Mexico State University is an exciting addition to our roster of NCAA partners and we look forward to providing the most innovative performance gear for student-athletes, staff, alums and fans for years to come," said Sean Sullivan, Under Armour Director of Sports Marketing.

The new official outfitter agreement includes marketing entitlement that will complement Under Armour's brand marketing campaigns through print and venue presence at the University.

NM State won the Western Athletic Conference Commissioner's Cup for 2014-15, winning WAC Championships in seven sports including men's and women's basketball. The Aggie men have won the WAC Tournament in four of the last five seasons and in five of the last seven.

NM State joins the growing Under Armour roster of NCAA partners that includes the University of Wisconsin, University of Notre Dame, Naval Academy Athletic Association, University of Maryland, Texas Tech University, Northwestern University, University of Cincinnati, Boston College, University of Utah, University of South Carolina and Auburn University.


"Under Armour is the recognized brand in today's game of college football. It gives New Mexico State Football instant credibility with recruits and sends the message to our players and fans that we are a first class program." -- Doug Martin, Football Head Coach

"We are pleased to begin a new partnership with such a great national brand. Our athletes are excited to don the Under Armour logo." -- Marvin Menzies, Men's Basketball Head Coach

"We are extremely proud to wear Under Armour gear in the upcoming year. Under Armour produces high caliber gear and our athletes and coaches are very excited to be part of the Under Armour family." -- Mark Trakh, Women's Basketball Head Coach

"Our volleyball program is excited to partner with Under Armour. Our student athletes love the fit AND the look." -- Michael Jordan, Volleyball Head Coach

"I'm really excited to welcome Under Armour into our family. They've got quality apparel, quality equipment and we're excited to get started with them." -- Brian Green, Baseball Head Coach

"We are excited about working with Under Armour. We've heard great things about their product and their service. I look forward to building our relationship with Under Armour." -- Kathy Rodolph, Softball Head Coach

About Under Armour
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world's largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company's website at www.uabiz.com.